Wade’s Restoration in Wisconsin
Wade’s Restoration brings honest damage restoration to homeowners across Wisconsin, and every job carries the Locally family promise: the owner’s name is published, his address is real, and the price he says on the phone is the price on the invoice. Wade Ferris has been at this since 2007, and in Wisconsin’s small towns and rural counties, that kind of accountability still matters. When a pipe bursts at midnight or a chimney fire leaves smoke damage through every room, you need someone who answers his own phone, not a call center three states away. Wade does. His cell rings through, and extraction equipment can be running inside the hour.
Why Wisconsin Homeowners Choose Wade’s Restoration
Wade started this company after seeing the same thing Ward Selby saw back in 1997: a homeowner calls a number, gets a friendly quote, and watches it triple when the truck pulls up. Wade does not work that way. He gives you a written scope before any work starts, and if something changes, he calls you himself.
Here is what that looks like on a real job. Wade takes moisture readings every single day, logs them by hand, and hands you the full record when the job is done. Almost nobody in this trade does that, but Wade does it because he grew up around people who shake hands and mean it. He also deals with your insurance adjuster directly, so you are not stuck playing telephone between two sides while your kitchen floor buckles. Photo documentation, direct communication, and a clear paper trail: that is how Wade protects you from the surprises that burn homeowners after the initial emergency is over.
His 90-Day Done Right Promise is stamped in writing on every restoration contract. If it is not done right, he makes it right. One call brings Wade back. That is not a slogan; it is how he has stayed in business since 2007 while national chains have cycled through three different names in the same towns.
Wade’s technicians are background-checked, uniformed, and trained to IICRC standards with RIA and IFA backing. They run professional-grade equipment from Dri-Eaz, Phoenix, Injectidry, XPOWER, and B-Air. But the equipment is only as good as the person running it, and Wade is the one who shows up, answers questions, and puts his name on the truck. He lives twenty minutes from the communities he serves. You will see him again at the hardware store. That is the oldest accountability mechanism there is, and it still works better than any corporate guarantee.
Calls come to a live person, 24/7. No voicemail, no answering service, no runaround. Sometimes that live person is Wade himself. He has answered at two in the morning, pulled on his boots, and had pumps running while the homeowner was still finding dry shoes. That is the difference between owner-operated and everything else.
Backed by the Locally Family
Every Wade’s Restoration job in Wisconsin carries the Locally family guarantee. That means the owner’s name, a local address you can drive to, and a license number you can look up are all published before you ever call. The person who answers the phone is the person who shows up. The price on the phone is the price on the invoice. No exceptions.
Locally started in 1997 because a retired county extension agent named Ward Selby got tired of hearing the same story: out-of-state plates, a quote that tripled at the door, and a number that stopped working. He wrote down what a homeowner could verify in five minutes, and that list is still the entire standard. Wade Ferris met that standard. That is why his name is here.
The L.O.C.A.L. values code applies to every job Wade runs in Wisconsin: Local roots, On time, Community first, Accountable, Loyal. Wade hires here, buys here, and sponsors the team here. He would rather keep you for twenty years than win one big ticket. That is what Locally means. It is the answer to the only question you actually ask when you are deciding whether to trust someone with your home.
Written by Wade Ferris, Owner at Wade’s Restoration, serving Wisconsin since 2007.